My goal is to guide brands and businesses through the sometimes overwhelming world of social media, ensuring their content stands out, resonates, and drives tangible results.
I’m an accomplished digital marketing leader, creative strategist and global brand consultant with a track record of delivering award-winning work for some of the world’s most celebrated brands.
While I continue my part-time agency consulting for large brands, I’m equally passionate about working directly with small businesses and entrepreneurs.
My focus includes crafting effective social media strategies aligned with business objectives, cost-efficient content creation, and personalised influencer programs aimed at captivating audiences and fostering brand affinity.
Dive into a discovery call for a deeper dive into how I can help you.
Elevating the social media presence of the Marrickville Metro Shopping Centre through strategic content planning, dynamic shortform video production, and thoughtful social media management. Deepening connections between the vibrant Inner-West community and the local tenants and retailers across the centre whilst covering key activations and community events.
Igniting awareness of Spotify’s podcast offerings through unfiltered conversations with media and TV talent as a longform and shortform video campaign seeded across YouTube, Instagram and Facebook, driving over 1.4m video views.
A bold integrated campaign showcasing Lenovo’s Asset Recovery Services, spotlighting the value of end-of-life hardware through a creative collaboration with sustainable jewellery designer Holly Ryan, winning several industry awards including Best B2B Campaign at Mumbrella CommsCon Awards 2023.
Elevating the social media presence of the Marrickville Metro Shopping Centre through strategic content planning, dynamic shortform video production, and thoughtful social media management. Deepening connections between the vibrant Inner-West community and the local tenants and retailers across the centre whilst covering key activations and community events.
Igniting awareness of Spotify’s podcast offerings through unfiltered conversations with media and TV talent as a longform and shortform video campaign seeded across YouTube, Instagram and Facebook, driving over 1.4m video views.
A bold integrated campaign showcasing Lenovo’s Asset Recovery Services, spotlighting the value of end-of-life hardware through a creative collaboration with sustainable jewellery designer Holly Ryan, winning several industry awards including Best B2B Campaign at Mumbrella CommsCon Awards 2023.
Book a free discovery call to discuss your objectives and how I can help!
I live and work on Gadigal country, which we now call Sydney, and acknowledge the Traditional Custodians of these lands, the Gadigal people of the Eora Nation and their connections to land, sea and community.
I extend this acknowledgement to the Traditional Custodians throughout Australia and pay my respect to Elders past, present and emerging as well as all Aboriginal and Torres Strait Islander peoples.
